PennWell Dental Community
Let’s face it, lots has changed in marketing over the past 15 years. In 2000 the internet was still new and people were just starting to realize what it meant to “be on the web”. Now most of our patients are connected and have 24 hour access through smart phones. This has changed how people use and gather information, and how they make their purchasing decisions. The new frontier of marketing needs to consider this new consumer behavior. The days of buying a yellow page ad, open a clinic,…Continue
Added by Joseph Aquilina on April 2, 2015 at 8:26pm — No Comments
When was the last time you made a reservation for dinner or a hotel? Did you call the establishment directly? Did you use an online service like OpenTable or Travelocity? People are increasingly looking to get 24 hour access to your schedule and want to book their appointment even when your office is closed. Chances are they’ll keep looking until…Continue
Added by Joseph Aquilina on March 26, 2015 at 11:28pm — No Comments
Living in Southern California has its advantages. One of them is that I’m close to the California Dental Association’s (CDA) bi-annual meetings. The CDA holds two meeting each year. Like every state’s association meetings, these are always great events to refresh, reconnect, and for me, a great way to see what’s new. Last year at the CDA they had almost 100 new products or companies showing for the first time at the CDA meeting in San Francisco. This year at the Anaheim meeting they show 75…Continue
Added by Joseph Aquilina on March 23, 2015 at 8:00am — No Comments
When you hear the term 'paperless dental office' you may literally imagine an office void of paper charts. But the beauty of the paperless office is obviously more than just the absence of clutter. A true paperless system changes the actual workflow of your office. Imagine a world where data is only touched once. Errors are caught and corrected once. Patient information is available from anywhere at any time! Imagine anyone in your office instantly having access to the information, images,…Continue
Added by Joseph Aquilina on March 6, 2015 at 7:58pm — No Comments
Brands evoke feelings in the minds of consumers. If I say tab32, I hope you think of free cloud based dental software. When done right, this brand loyalty causes customers to choose you over the competition. A good brand identity will tell your customers who you are, what you do, and how you do it. Loyalty will make people drive farther, pay more, wait longer, tell others about your services. How do you communicate your brand…Continue
Added by Joseph Aquilina on February 20, 2015 at 3:59pm — No Comments
If you are considering free software the first thing you'll want to know is "is it worth the price". In the latest interview we review common question regarding tab32 free dental software so you can see if it may be right for you and your practice.
Added by Joseph Aquilina on February 16, 2015 at 6:27pm — No Comments
Cloud based dental software is all the rage these days due to its efficiency, safety and low cost. Aiming to help improve communication within the busy practice, AllProWebTools combines multiple business management tools into…Continue
Added by Joseph Aquilina on February 9, 2015 at 10:40pm — No Comments
As a dental office manager, I enjoy checking out dental marketing, dental technology and dental practice management booths at the shows. Here are a few that caught my interest this year at Yankee Dental:…
Had a request come in from a Dr wanting to know if he could use a Kodak sensor with his current Dexis software. I says, sure can! Here’s a little tutorial. If you need additional help just call 800-821-8962 or email me firstname.lastname@example.org.
First thing you have to do is download and install the Kodak RVG TWAIN Driver from this link: SetupRVGTwain When running the install make sure to check…Continue
What, pray tell, is an unclaimed funds audit, you ask? Allow me. Apparently, the state of Ohio has decided that any money businesses owe back to their customers should no longer be kept as a credit on the…Continue
Added by Jill Nesbitt on May 29, 2013 at 7:30pm — No Comments
"Help me, to help you" - I love that line by Tom Cruise in Jerry Maguire. In fact, I feel like I say that to my staff a lot. Here's the clip in case you don't remember this movie:
I had no idea how true it is for our collection agency!
Collections agency results
Just last week I talked with our…Continue
Added by Jill Nesbitt on May 20, 2013 at 3:43pm — No Comments
Dentists agree – dental insurance is a necessary evil. Necessary to help fill schedules since we’re all trained (thanks to health insurance) that we must follow our insurance plan. Evil because it almost physically hurts to write off 15% - 40% of our fees.
We all know that we’re taking a huge hit thanks to dental insurance, but are we also leaving money on the table that’s our own fault? Depending upon your set up for submitting claims to dental insurance, you could be losing…Continue
Added by Jill Nesbitt on April 25, 2013 at 11:46am — No Comments
With an entire showroom floor full of clinical products and equipment, why would a dental office manager attend a dental tradeshow like the Chicago Midwinter?
Here are the ideas I learned at the show:
Added by Jill Nesbitt on March 7, 2013 at 12:26pm — No Comments
Many practices are considering or are already on their way to becoming a paperless, digital practice. When going paperless in your practice there is a laundry list of items that you need to research before taking the plunge into digital. One concern that comes up amongst dentists looking to go digital is,
"What imaging software will work with my practice management software?"
This is an important question to ask…Continue
Added by Jacob Scheiterlein on October 28, 2011 at 7:30am — No Comments
Every dentist knows that it is very important to build patient loyalty within their practice, but how much effort and resources are actually put towards doing so? Here are a few tips for you to apply in your office to help build patient loyalty and grow your practice.
1. Be a Friend First: A patient who feels comfortable and at home in your office is a patient who will come back. Make your patients feel like your friends rather than another customer. Care about the…Continue
Added by Jake Larsen on August 22, 2011 at 2:33pm — No Comments
It can be very frustrating to have patients miss their appointments. There are legitimate excuses that patients may have, emergencies and other unpredictable factors will always exist, but what can you do to motivate your patients to not miss their appointments?
Many practices have implemented cancelation policies that include charging patients a fee for missed appointments. While this may work for some practices I don’t believe this to be the most effective solution because…Continue
Added by Jake Larsen on July 18, 2011 at 4:35pm — No Comments
Reminding your patients to come in for their bi-annual check-up is a very important task for all dental offices. Not only does it help your practice to maximize revenues, but it also helps patients to stay current on their dental care and maintain good oral health. At Weave we have specialized in scheduling overdue hygiene patients for the past 3 years and over this time period have found techniques to make dental recalls more effective. Here are a few tips from our experience on how you can…Continue
Added by Jake Larsen on July 12, 2011 at 12:08pm — No Comments
The American Dental Association suggests that people should visit the dentist at least two times annually. However, due to the recent downturn in the economy, many patients have been put under financial strain and have been forced to cut their living costs in order to make ends meet. One of the first costs that many people have chosen to cut is their visit to the dentist. According to a recent article published by the…Continue
Added by Jake Larsen on July 8, 2011 at 3:20pm — No Comments
Our goal at Weave is to provide you with the best dental scheduling services possible. We value our client’s feedback and do all that we can to resolve their concerns and improve our services. After a recent survey completed by our current clients we have made some improvements to our services according to their feedback. We are excited about these changes and the impact they will have on our dental scheduling services.
Weave’s new features:
Added by Jake Larsen on June 24, 2011 at 3:06pm — No Comments
There are more ways than ever to contact your patients. Appointment cards, dental recall cards, emails, text messages, phone calls, Facebook reminders are all commonly used methods of communication in the dental industry today. But what is the most effective use of these tools to contact your patients, schedule them for appointments, and get them into the dental chair?
First we need to understand the importance of working with your patient to establish which…Continue
Added by Jake Larsen on June 20, 2011 at 3:47pm — No Comments