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December 2011 Blog Posts (11)

Making the Right First Impression Your Patients Will Notice

Doctors and their staff often over look the fact that patients are evaluating them and the practice from the moment they walk in your office. Patients are very aware of the environment they are in and notice everything from the appearance of the carpet in the waiting room to the personal conversations that the staff are having.

There are a few key things to be on the watch out for that greatly impact a patient's perception of your practice that has nothing to do with "quality…

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Added by Ken Smith on December 28, 2011 at 11:44am — No Comments

It's your fault that patients use cellphones during dental procedures

First, a disclosure. I supported the recent suggestion from the National Transportation Board that the usage of cellphones should be prohibited among drivers.

 

For years, we've been making smokers go outside to light up. Second-hand smoke and distracted driving kill innocent bystanders. What's the problem?

 

Nonsmokers probably don't like the idea of being forced to pull over to make a phone call — cramps their style too much.

 

Ah, yes. There's…

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Added by Mark Hartley on December 21, 2011 at 3:48pm — 1 Comment

What Are The Factors That Will Drive Down The Demand For The Services Of All Private Practice Dentist In The New Year? Is It Just A “Sluggish Economy?”

Recent Harris Poll Says Patient Demand For Dentistry In The Future Will Drop.

Recently one dental advocacy group, Oral Health America, commissioned the Harris organization to conduct a survey indicating the future spending of Americans for dental services. Not surprisingly, the survey indicated that a sizeable segment (about 35%) of those surveyed said that they were planning to reduce their spending on dental…

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Added by Francis A. Toto on December 21, 2011 at 4:59am — No Comments

Where was Angelina Jolie when she heard about nominations?

Why, at the dentist's office, of course. With six kids and her own pearly whites to take care of, it's just a given the Jolie-Pitt clan might spend a bit of time at their dentist's office.

The dental office is where Jolie was with some of her brood when the Golden Globe nominations were announced. She has been nominated for her directorial debut for "In the Land of Blood and Honey," while Brad Pitt has been nominated for an acting award for "Moneyball."

I assume the dental…

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Added by Meg Kaiser on December 19, 2011 at 1:58pm — No Comments

Practice Marketing Traps: Why Conventional Marketing Boomerangs, Triggers Shoot-Yourself-In-The-Foot Embarrassment, And Makes A Doctor’s Malpractice Risk Soar!

Why Does Conventional Practice Marketing Backfire? On Reason Is Because Doctors Did Not Judiciously Respond To A Milestone Event  Some 40 Years Ago! Today, This Lapse Is Causing Havoc In Healthcare.



    “A little neglect breeds great mischief.”

        Benjamin Franklin,

        Poor Richard’s Almanac, circa 1745.



The Planned Federal Deregulation Of The Industry…

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Added by Francis A. Toto on December 18, 2011 at 2:36pm — No Comments

The Recent Dramatic Economic Events In American Dentistry Fostered A Great Paradox: For Some Practices, It’s Unprecedented Opportunity. Yet For Others It’s Monumental Challenges And Painful Setbacks!

Virtually unknown among the occupational community of dentists and their business handlers, the recent events were literally the most important events in the private practice of dentistry since Chapin A. Harris, MD, DDS started the profession back in the 1840s. These dramatic events changed dental practice forever. Yet, most dentists and their practice management advisers are not fully prepared to cope with the threats and to capitalize on the opportunities.



Interestingly, the…

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Added by Francis A. Toto on December 17, 2011 at 11:16am — 1 Comment

Why Is Proactively, Aggressively, And Intelligently Managing Dental Practice Growth In A Stalled Economy More Important Than Ever Before?

In A Professional Service Business, Such As A Dental Practice, In The American Healthcare Industry, It’s Either Feast Or Famine.



This claim means that all professional service businesses in the healthcare industry are hypersensitive to the annual industry rate of growth.



In other words, small changes in the rate of industry growth mean big changes in the revenues flowing into all organizations depending on the organization’s size and it’s market…

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Added by Francis A. Toto on December 17, 2011 at 10:34am — No Comments

Watch Rihanna get fit for a grill

Here's yet another story of a celebrity altering her teeth because she can. 

Rihanna, the 20-something singing sensation from Barbados whose 60 million singles and 20 million albums make her one of the best selling artists of all time, just did dentists a nice publicity favor by posting a video of her getting fit for a new custom grill for her upcoming video shoot.

It's a laid back video of the tech working on the impression material while Rihanna looks on with admiration. They…

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Added by Meg Kaiser on December 12, 2011 at 9:40am — No Comments

Beware of what you put in that blog. A court ruling may affect you ... and the future of the Internet

A recent $2.5 million ruling by an Oregon court against a woman who blogged frequently may send up some red flags and serve as a dire warning for all of us who take to the Internet to give our opinion.

 

Click here to read the article



Crystal Cox, the blogger who was ruled against by the court, says that this judgment "should matter to everyone who writes on…

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Added by Kevin Henry on December 8, 2011 at 10:49am — No Comments

Would you like to earn FREE CE?

Air Techniques is offering a FREE, CE webinar: Imaging for Better Diagnosis and Patient Eduction, presented by Marty Jablow, DMD, tonight (12/07/11) at 7:30 p.m. (EST). This one-hour webinar will earn you 1 CE and will cover the following topics:

  • The differences between…
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Added by Air Techniques on December 7, 2011 at 4:00pm — No Comments

New Oral B Celeb endorsement...

... And this one comes from Boy George. You read that right. Boy George, of Culture Club. Boy George, of "Karma Chameleon" and "Do You Really Want to Hurt Me?" pop song of the '80s fame, the "androgynous" dresser who just hit the big 5-0. His Twitter page says he's "Buddhist in my aspirations, catholic in my complications!" whatever that means. 

He's on Facebook and Twitter promoting ... are you ready for this ... his new Oral B toothbrush! "My new Oral B toothbrush is rockin'" he…

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Added by Meg Kaiser on December 2, 2011 at 9:01am — No Comments

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