PennWell Dental Group

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August 2011 Blog Posts (13)

Social Media and Patient Satisfaction

Words can spread like wild fire in a society like ours that is influenced so heavily by social media. A bad online reputation can really hurt any dental practice. One Bakersfield dentist is learning this lesson the hard way. A Facebook group created by Chris Cook called “I Hate Dr. Dove of Bakersfield” has grown to over 200 members in less than a week after Chris felt that his son’s dental treatment at Dr. Dove’s office was done inadequately. Chris’s experience at Dr. Dove’s office is posted…


Added by Jake Larsen on August 26, 2011 at 12:36pm — No Comments

Evaluating Employee Performance Issues


Did you recently bring on a new member to the team who impressed you during the interview, had stellar references but just does not seem to be up to speed yet? Did you ad new responsibilities to someone's job and they seem overwhelmed by simple tasks? Did your superstar employee suddenly seem to have forgotten how to her job?

All practices are running with lean which means every team member must be performing at their very best. If they are not, it can have a big impact on…


Added by Ken Smith on August 25, 2011 at 2:48pm — No Comments

Models need good teeth too

If it's this much fun to go to the dentist, then dentists should have no trouble signing up patients. Brazilian model Caroline Trentini is doing her part to promote good teeth and regular dental visits by posting a picture on Twitter of herself and her dentist after her visit to the dental office, which was picked up by celebrity gossip sites including…


Added by Meg Kaiser on August 24, 2011 at 10:04am — No Comments

Build Patient Loyalty and Lasting Relationships

Every dentist knows that it is very important to build patient loyalty within their practice, but how much effort and resources are actually put towards doing so?  Here are a few tips for you to apply in your office to help build patient loyalty and grow your practice.


1. Be a Friend First: A patient who feels comfortable and at home in your office is a patient who will come back. Make your patients feel like your friends rather than another customer. Care about the…


Added by Jake Larsen on August 22, 2011 at 2:33pm — No Comments

Massachusetts Dental Society Breaks Record at Local Minor League Baseball Game

Often times when communicating a message to a large group, doing so in a unique and creative way makes the message more memorable and impactful in the lives of those it reaches.  The Massachusetts Dental Society (MDS) did just that when they found a very interesting way to encourage better oral health…


Added by Jake Larsen on August 19, 2011 at 12:03pm — No Comments

Economics 101: Competition & Execution of Strategy within the Dental Industry

There is competition in nearly every industry; Gatorade vs. PowerAde, Coca-Cola vs. Pepsi, Nike vs. Adidas just to name a few. Competition within any market drives growth and progress. Those companies that execute their strategy effectively grow, and those that don’t struggle.  It is because of competition within markets that products and services are constantly improving while being offered at a fair price.


This concept is true within the dental industry as well. There are…


Added by Jake Larsen on August 15, 2011 at 4:57pm — No Comments

An Overlooked Aspect of Any Dental Recall System

“Is it seriously time for me to go to the dentist again? I was just yesterday it feels like.”  While most good recall systems are making calls, sending out postcards, using text messaging or pre-scheduling appointments some might still find their success rate is not where it could be.  One of the reasons behind this might be the patient is not completely aware of how beneficial and cost effective it is to come in and get your 6 month cleaning done. 

                Many recall…


Added by Kristpher Dunne on August 15, 2011 at 2:38pm — No Comments

Dental Recall Card; Try Something More Effective

Having a reminder card has become pretty standard throughout the dental industry. Anytime a patient leaves the dental office with an appointment (and they always should have an appointment when they leave), they are given a small card to remind them of the day and time of their scheduled appointment. This is a good little tool and has worked for many years but nowadays, a reminder card more often than not ends up getting ruined in the washer rather than hung up on the fridge to serve its…


Added by Jake Larsen on August 12, 2011 at 10:00am — No Comments

Time to Terminate an Employee? Rules For Handling the Unpleasant Task

Terminating an employee is not a task that many look forward to.  However, there comes a time when everyone in a leadership postion must face handing parting ways with a current employee.  Here are some rules to keep the process as fair as possible.


Rule #1 Get personnel file in order

Documentation is the single most effective defense if a suit is filed. Handwritten notes are fine. There should be specific instances noted in the employee's file…


Added by Ken Smith on August 9, 2011 at 11:59am — No Comments

Building value?

I want to just make a few succinct  comments on that blog post.


  Number one, with our schedules it is not always possible to follow through with the patient to the front desk. We are practioners as is the dentist but for the most part, we don't have anyone to set up for our next patient.


   Number two, we have carried the burden of the practice long enough. It is a team effort which includes the front desk personnel who should have the ability to "pick up the…


Added by Mary Jane RDH BS on August 5, 2011 at 11:21am — No Comments

How I use Dentrix to manage my group practice

As the office manager for a 6 dentist, 20 staff, 18 operatory dental practice, I am responsible for the business-side of the practice. When I was hired (almost 15 years ago!) my first task was to select the best dental practice management software for our practice – and after an exhaustive review, we chose Dentrix. On top of the basics of scheduling, billing/insurance and treatment planning, we use Dentrix to help…


Added by Jill Nesbitt on August 4, 2011 at 11:50am — 1 Comment

The Bachelorette is over

Well, we can all breathe a sigh of relief that Ashley Hebert, dentist, chose her man last night on "The Bachelorette." Whew! She went "with her heart" and chose JP Rosenbaum, a 34-year-old construction manager from New York. I guess she recovered from Bentley, thank goodness. In case this sounds a little tongue-in-cheek, it is. I cannot believe a relationship filmed before millions of people can really last, but we'll see. But I think the media almost…


Added by Meg Kaiser on August 2, 2011 at 3:43pm — 3 Comments

IV Sedation Training for Dentists

The nation's leading provider of continuing education and training on the administration of sedation for dental  and medical procedures announced today that they are now providing IV sedation training for dentists.

Conscious Sedation Consulting,  the Missouri based company will be providing  this training at a facility in Los Angeles, CA,  beginning this fall. This program is a "mini-residency" and will be 60 hours of didactic education and participation in the administration of…


Added by Randy Pigg on August 2, 2011 at 2:04pm — No Comments

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