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January 2012 Blog Posts (7)

Oral health promotion at the Golden Globes

'Tis the season for award shows and celebrity watching. The SAG awards were on last night. The Academy Awards will be handed out in a few weeks, and the Golden Globes were televised recently. TheraBreath took the opportunity at the Golden Globes to promote its natural oral health products.

"TheraBreath was proud to take part in Connected's Celebrity Gifted Suite at Ben Kitay Studios in Hollywood during the Golden Globes," an article states. "Each celebrity received a TheraBreath gift…

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Added by Meg Kaiser on January 30, 2012 at 9:41am — No Comments

Hiring dental staff: The Onsite Interview

A quick review of our hiring process so far:

In Part 1: Where place ads? we reviewed how to attract candidates for your dental position. In Part 2: Telephone interviewI shared the questions and approach to eliminating unqualified candidates. Today, we…

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Added by Jill Nesbitt on January 26, 2012 at 2:02pm — No Comments

Where did your new patients come from this year?

Where will you invest your marketing dollars this year? Which are your best sources for adding new patients into your practice? Which are the worst? Which ones should you drop and just save your money?

 

Now is a great time to take a look at your new patients that came to your practice in 2011 to find out how they were referred to you. You need to  see what’s working and what’s not. In Dentrix, you will run 2 reports to find out. The first is the Referred by Patient Report. The…

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Added by Jill Nesbitt on January 19, 2012 at 2:17pm — No Comments

What we can all learn from Tim Tebow

It’s January 13 (yes … Friday the 13th) and I’m writing my editor’s note as our country is once again preparing to climb the heights of Mt. Tebowmania this weekend as the Denver Broncos travel to face the New England Patriots in the AFC playoffs.

 

Even if you’re not a football fan, chances are you’ve heard of Denver quarterback Tim Tebow this season … or maybe more specifically this past week as he led the Broncos to an upset of the Pittsburgh Steelers in the first…

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Added by Kevin Henry on January 13, 2012 at 10:00am — No Comments

Profile your active patients to improve your targeted dental marketing

Is your practice growing?

Active patients: the lifeblood of a dental practice. If your active patient volume is growing, you have decisions to make: is it time to hire another hygienist? Are my secretaries keeping up with the phone calls coming in? Do I need to add an EFDA? On the other hand, if your active patient volume is shrinking, you have different decisions to face: is it time to cut back on staff hours? What additional marketing programs can we begin? What topics do I need to…

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Added by Jill Nesbitt on January 12, 2012 at 7:02pm — No Comments

Wrestling fans! Hulk Hogan experiencing dental problems

And it isn't pretty. The wrestling legend and former Heavyweight Champion of the world underwent surgery this week because his dentist left a tack in his mouth when Hogan underwent an implant procedure last October. The pain in his mouth became so bad Hogan finally had a CAT scan, which revealed the tack. I won't even go into the stitches here. You can read about that in the article.

Read more on wrestlezone.com. …

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Added by Meg Kaiser on January 12, 2012 at 10:08am — 2 Comments

Charlie Sheen loves his dentist

The latest celebrity dental shout out comes from Charlie Sheen, who gave Dr. Kevin Sands of Beverly Hills (where else?) kudos for his new grill.

"today spent w/ brilliant cosmetic dentist Dr Kevin Sands! the grill now perfect for Fiat, DirectTV

& Anger Managment! Smile world! cs"

Sheen posted on whosay.com, a site for celebrity thoughts and photos. Sheen is currently the spokesperson for Fiat and Direct TV, and has a new cable show coming up, Anger Management. It's…

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Added by Meg Kaiser on January 9, 2012 at 9:00am — 2 Comments

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